Vision

Introducing 24hr Pioneer

The 24hr Pioneer is a strong independent woman who knows what she wants and knows what is right. She is inspired by social revolution and equality for all. She fights for justice, and stands up for those who cannot stand up for themselves – she protects, nurtures, and cares. She is not afraid to make a difference in the world.

Pioneering is a way of life – all day, every day.

The 24hr Pioneer isn’t restricted by a role, whether a business exec, a mum, or a doctor, whatever she does, she is a powerhouse woman. Empowered through matching style with lifestyle, expressing personality, and confidence every day.

With the intention of a shop platform in the future, creating fashion and lifestyle items made to order, not made to blend in.

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